Measure and reduce carbon emissions with GreenPMPs™ 

We now offer the ability to reduce carbon emissions and improve the efficiency of any PMP. Simply toggle “GreenPMP™” to reduce emissions by removing sites with unnecessarily high emissions. 

Documentation: Carbon-neutral inventory targeting 

New metrics added to the Campaigns list

We've added two new metrics to the Campaigns list: 

• Pacing: visualizes daily delivery data for the last 7 days using bars. 
• Delivery: shows campaign progress with a delivery status. 

These insights let you track and optimize campaign performance more effectively.

 Documentation: Keep track of campaigns 

Select multiple deals for a line item

We provide users with enhanced flexibility and efficiency in line item management, as they can now select multiple Auction Package deals, Direct deals, or Private deals for a line item. 

Documentation: Create line item: general settings 

Support for Native creatives

The Maestro platform now supports Native creatives in addition to Video and Display formats. This enhancement allows you to diversify your advertising strategies and engage users more effectively. 

Documentation: Set up and manage creatives 

Troubleshooting enhanced with 'No Bid' status

We've enhanced the troubleshooting tool for line items with the "No bid" status feature. This feature operates at the bid request level, offering clear reasons why bids weren't placed. By understanding these insights, users can make informed adjustments to improve campaign performance. 

Documentation: Metrics and bid statuses \ Troubleshoot line items