Custom Seller Name for DV360 and The Trade Desk 

You can now define a custom seller name for your deals synced from Maestro to Google DV360 and The Trade Desk. This new option gives you greater control over how your deals are presented in those DSPs, enhancing buyer perception, inventory positioning, and branding. 

Documentation: Create deals 

Supply Path Optimization 

Campaigns now automatically use Supply Path Optimization, reducing unnecessary supply chain steps. By default, Maestro prioritizes direct inventory and includes indirect inventory only when needed to meet campaign goals. This improves both delivery efficiency and performance.