Portrait
Overview
Formerly named "IAB Portrait. The "Portrait" creative template displays a 300x1050 ad containing 3 modules with video, map, image or HTML content. Each module can expand over the page content.
Demo
Compliancy
| Criterion | Compliancy |
|---|---|
| Creative rotation | ❌ |
| Friendly iFrame | ✅ |
| Multi-instance | ✅ |
| Responsive web design | ✅ |
| RTB | ❌ |
Creatives
Supported file formats:
- Logo area: image (jpg, png, gif); max. 270x40 px
- App 1 area: image (jpg, png, gif), video
- App 2/App 3 areas: image (jpg, png, gif), video (mp4), HTML (Youtube, Google Maps)
Read more about the creative setup below under "Features".
Creative template parameters
| Name | Description | Default value |
|---|---|---|
| Advertisement title | Adds a general title on top of the ad | |
| App 1 title | Adds a title for the App 1 area | |
| App 1 type | Select "gallery" to display a gallery in the App 1 area;select "other" to display a single ad in the App 1 area | other |
| App 2 title | Adds a title for the App 2 area | |
| App 3 title | Adds a title for the App 3 area | |
| Autoplay | Start playing the video automatically. | true |
| Collapse text | Adds a custom Collapse message. | COLLAPSE |
| Expand text | Adds a custom Expand message. | EXPAND |
| Logo URL | The URL of the logo displayed at the top of the ad | |
| Number of items in the gallery | If the App 1 type is "gallery", select the number of items to be displayed in the gallery. | 9 |
| Open in same window | Choose if the ad should open in the same window or not. The option works only with image creatives. | false |
| Start muted | Specifies if the video starts muted.Please notice that the majority of browsers do not allow to start the video with sound without user interaction (click on the play button). In that case, the video player may be paused or/and the page "frozen". We recommend keeping this option enabled. | true |
| Thumbnails border color | Sets the color of the thumbnail borders | #fde500 |
| Z-index | The z-index property specifies the stack order of the ad. An element with greater stack order is always in front of an element with a lower stack order. | 1000 |
Features
The Portrait is a 300x1050 banner that contains 3 modules ("Apps"):
- Module 1 (App 1): image gallery or other content (e. g. videos, maps); the content can expand over the page’s editorial content
- Module 2, Module 3 (App 2, App 3): image, video or HTML content
The ad format also includes logo and title options.
Setup
Logo area
- specify the URL of the logo in the “Logo URL” creative template parameter
- file formats: image (jpg, png, gif)
- dimensions: max. 270x40 px
App 1 area
- file formats: image (jpg, png, gif), video
- App 1 type "gallery":upload the images and specify the number of images in the "Number of items in the gallery" parameter;for each image, enter the URL of the according to thumbnail image in the "Alt Text" field; see also "Order of creatives" below;if the "App 1 title" parameter is filled, the creative max. size is 460x345px;if the "App 1 title" parameter is empty, the creative max. size is 460x400px;
- App 1 type "other":if the "App 1 title" parameter is filled, the creative max. size is 460x415px;if the "App 1 title" parameter is empty, the creative max. size is 460x460px;
App 2 and App 3 area
- formats: image (jpg, png, gif), video (mp4), HTML (Youtube, Google Maps)
- dimensions: min. 220x180px; max. 405x278px
- see also "Order of creatives" below
Order of creatives If the App 1 type is "gallery", the images should be on top of the creative list in the insertion, followed by the creatives used for App 2 and App 3.
Limitations
n/a
Known issues
n/a
Release notes
- 26-09-2023 - Improved impression counting
- 20-04-2023 - Added parameter Open in same window; remove document.write
- 12-12-2019 - Stop supporting Flash; introduce the HTML player
- 26-10-2017 - Support for tags POST One call
- 17-08-2017 - Support for standalone tag
- 30-03-2017 - Support for secure communication (https)