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    • Display: Web template specifications

    Email banner

    Table of Contents

    Overview Most common sizes Demo Compliancy Creatives Creative template parameters Features Limitations Known issues Release notes

    Overview

    Formerly named "Newsletter/Email Banner". The "Email banner" creative template is designed to deliver ads in e-mail newsletters, opened by users in e-mail clients (e. g. installed e-mail programs such as MS Outlook or web based e-mail services such as Gmail).

    E-mail clients impose various limitations. Therefore, make sure you always use the dedicated "Email banner" creative template for newsletter campaigns. Other creative templates will not display newsletter ads correctly and will lead to counting errors!

    For more information, see Create newsletter insertions.

     

    Most common sizes

    This creative is not RTB compliant. Therefore, there are no common RTB creative sizes. 

    Demo

    n/a

    Compliancy

    Criterion Compliancy
    Creative rotation

    ✅*
    Friendly iFrame

    ❌
    Multi-instance

    ❌
    Responsive web design

    ❌
    RTB

    ❌
    Viewability counting (MRC standard)

    ❌

    * Requires proper setting of the timestamp (see chapter "Timestamp parameter in ad tag" in the newsletter insertion. For more information, see Create newsletter insertions.

    Creatives

    Supported file formats:

    • image

    Creative template parameters

    There are no parameters in this creatives template.

    Features

    See Create newsletter insertions.

    Limitations

    See Create newsletter insertions.

    Known issues

    See Create newsletter insertions.

    Release notes

    • 28-09-2023 - Added documentation link
    • 25-09-2023 - Published creative template

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