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In-read (app)

Overview

Formerly named "Smart Video-Read SDK Publisher". The "In-read" creative template displays a video ad embedded in the app content.

Most common sizes

Most common RTB sizes of this ad format: 300x250.

Demo

In-read demo available in these apps:

Compliancy

Criterion Compliancy
MRAID 1.0

MRAID 2.0

RTB

Creatives

This section applies for the direct creative template only. This creative script works with one or two creative files (the same creative files are used for both portrait and landscape orientation):

  • Creative #1 (required): the video creative (MP4)
  • Creative #2 (optional): a poster image for the video

The ad is automatically adapted to the width of the screen. The height is adjusted to preserve the aspect ratio.

Supported file formats:

  • Video: mp4, mov, 3gp
  • Poster image: jpg, gif, png

Creative template parameters

Parameter Description Default value
360° Video*

iOS versions >= 9.0 disabled - the video will be displayed by a regular video player

enabled - the video will be displayed by a 360° video player

Disabled
App link URL (iOS only)* App URL that will be opened by the SDK instead of the creative click URL, if the app is available on the iOS device. The SDK will fall back on the creative click URL otherwise.  
Autoplay video*

If enabled, the video will start as soon as the banner is visible.

Note: autoplay is enforced to true for VPAID creatives for compatibility reasons.

Enabled
Call to action* The call to action button text (if a click URL is available). More info
Call to action custom text Call to action custom button text, please don't use special character double quote "  
Redirect to third party (iOS only)*

disabled - the SDK will always attempt to open the creative click URL in-app (Safari modal, Store modal etc.)

enabled - the SDK will always open the creative click URL outside the app (Safari, App Store, etc.)

Disabled
Restart video when entering fullscreen* If enabled, the video will restart from the beginning when entering fullscreen even if it has been autoplayed before. Disabled
Stick to top is skippable* (if Sticks to top is enabled only) When stuck on top, the video banner will display a close button. The user can click to unstick. Disabled
Sticks to top* When reaching the top of a scrollable integration such as UITableView, UICollectionView, ListView, RecyclerView..., the banner will stick to the top until the video playback completes. This feature only applies when the application is in portrait orientation. Disabled
Swipe to close fullscreen state*

disabled - the fullscreen state can only be closed using the close button.

enabled - the fullscreen state can be closed by swiping it down as soon as the close button is enabled.

Disabled
Third party impression pixels Comma separated list of URLs that will be called when the impression is counted by the SDK.  
RTB options (only for the RTB template)
Acceptable sizes Acceptable creative sizes retrieved from RTB; format: comma-separated list of width*height pairs (no spaces). Example: 250*300,320*250  
Forced video height If defined, the forced video height overrides the video's height.  
Forced video width If defined, the forced video width overrides the video's width.  
Height The height of the video player in device independent pixels.  
Maximum bit rate The maximum bit rate in kbps for RTB ads.  
Maximum video duration The maximum duration in seconds for RTB video ads. 60
Minimum bit rate The minimum bit rate in kbps for RTB ads.  
Minimum video duration The minimum duration in seconds for RTB video ads. 1
Playback method The playback methods for video ads that will be retrieved from RTB. All
Progress tracking event offset position The timecode (HH:MM:SS or HH:MM:SS.mm or percentage n%) when the progress event will be sent.  
Width The width of the video player in device independent pixels.  

  * SDK 7 only

Limitations

360°/3D Videos are supported only with SDK >= 6.5 on iOS >= 9.0 and Android >= 4.4.

Known issues

n/a

Release notes

  • 2019-02-18 - Updated labels / tooltips / doc