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Video header (web)

Overview

Formerly named "Video-Header" / "RTB+ Video-Header". The "Video header" creative template displays a video ad at the top of the page and remains there when the user scrolls down.  

Demo

Video header demo

Compliancy

Criterion Compliancy
Creative rotation 

Friendly iFrame

IFrame buster

Responsive web design

RTB

SIMID

VAST 4.2 and lower

VAST wrapper

Viewability counting (MRC standard)

VPAID

Creatives

This section applies for the direct creative template only.

Supported video files:

  • mp4 (use files with high resolution and bitrate)

Creative template parameters

Parameter Description Default value
Creative feedback Shows creative feedback button. true
Expand/collapse animation speed Specifies the speed of the expand and collapse animation. Select the "none" value to get no animation at all. fast
Fullscreen button Show the fullscreen button. false
Label background color Specifies background color for the label. #000000
Label position Specifies the label position relative to the video ad Top
Label text Specifies the text of the advertisement label.  
Label text font color Specifies label text color. #ffffff
Label text font size Specifies label font size. 12
Loop video Specifies if video is looped. If false, the ad will auto-close once the video is completed. true
Maximum height Specifies the maximum height of the video player. If nothing is specified, the player will extend to the full width of the screen.  
Skip delay Specifies a number of seconds until the close button appears. If the value is empty the ad will not be skippable.  
Small player height Specifies the small player height. 250
Small player zIndex Specifies the small player zIndex. 9999
Tracking URL A third party tracking URL. Make sure you add [timestamp] to the URL for cache busting.  
Use transparent label background Use a transparent background behind the label. Useful when used with overlaying label false
Vertical offset Specifies vertical offset of creative (in px). It is particularly useful to avoid overlaying a navigation menu element. 0
RTB options (only for the RTB template)
Maximum bitrate Maximum expected bitrate for video creative in Kbps  
Maximum duration Maximum ad duration in second(s)  
Minimum bitrate Minimum expected bitrate for video creative in Kbps  
Minimum duration Minimum ad duration in second(s)  
Video player height Specifies the video player height (in px).  
Video player width Specifies the video player width (in px). The height will be calculated automatically using aspect ratio 16:9.  

Features

The placement for the ad can be at any location in the document. There is a logic that inserts it as a first element of the content, making the video ad always appear at the top of the page. If the height of the creative in the insertion is higher than the window, the ad is scaled to match the size of the window. In that case, the ad will not cover the full width of the screen.

Player behavior

The default behavior of the player is:

  • auto-play
  • loop playback
  • full width 
  • volume button displayed

 When scrolling down, the player changes its behavior as follows:

  • ad is displayed in "sticky to the top" mode
  • player width adjusted automatically, based on the height specified by the user through the parameter "Small player height", preserving the aspect ratio
  • to fill empty spaces, the ad is shown blurred in the background

When scrolling up to the top, the player goes back to default behavior.  

Metrics

The player and the data logging start immediately after the page is loaded. See the Report metric reference article.

Limitations

n/a

Known issues

n/a

Release notes

  • 25-06-2025 - Add DSA and feedback button
  • 25-09-2024 - Add support for OMSDK
  • 19-06-2024 - Add option "Loop video"
  • 16-10-2023 - Update Video Placement Type parameter
  • 18-07-2023 - Added new RTB macros
  • 22-06-2023 - Add force close button parameter
  • 14-06-2023 - Add new close button styles for mobile devices
  • 20-04-2023 - Add Vertical offset option
  • 05-04-2023 - Update sas-libs version to 1.1
  • 29-03-2023 - Add advertisement label
  • 02-02-2023 - Select the most appropriate creative encoded version based on bandwidth and resolution
  • 30-01-2023 - Improve behavior when the entire page is visible on screen
  • 03-01-2023 - Adapt template to the desktop version by adding a maxHeight parameter
  • 12-10-2022 - Release of the creative template